Spacery 360°
Co to jest Trusted Photographer Google: pełen przewodnik 2026
Trusted Photographer Google (Zaufany Fotograf) to certyfikacja w programie Street View. Kim jest, co daje, jak rozpoznać.
360° tour · Hotel and guesthouse Guests book directly, skipping Booking
A 360° tour for a hotel,
that sells the interior.
A guest who sees the room, reception and restaurant in 360° on your website books directly. The tour is proof that the property is exactly what you promise, with no Booking commission. It builds trust, cuts repetitive questions and lifts you in local Google results.
150+ tours in the portfolio
25,000 views (Masala)
several years experience in 360°
48h tour ready after the session
Diagnosis
Four problems of a lodging property,
that a 360° tour solves.
A guest booking a room has no way to view it before paying a deposit. Booking photos can be staged, reviews are subjective. Four situations in which the lack of a tour costs you direct bookings.
the booking goes through Booking with a commission
The guest does not trust the photos on the property's own website
Booking has photo verification and lots of reviews. Your website has a few photos and a hope. The guest prefers to book through Booking and pay the commission rather than trust your website. A 360° tour is proof that the property looks exactly like in the photos.
Own booking systemlow position in local results
The competition nearby has a tour and I do not
Google shows business profiles with a 360° tour higher in local results. A guesthouse in the Beskids without a tour drops below neighbouring properties that already have one, even if it has more reviews.
Standard packagerepetitive email questions, 30 min/day
The same email every day: what does the room look like, is there a balcony
The tour shows the room, the bathroom, the corridor, the reception, the restaurant. A guest who has already seen it does not ask. They send the tour link to friends as a recommendation, they call with a specific date, not with 5 questions.
See projectscancellation after arrival (rare but painful)
The guest arrives and says the room does not look like the photos
It is rare, but when it happens it costs you an evening, a deposit refund, sometimes a one-star review. A 360° tour reduces that risk: the guest sees the room before they arrive, accepts what they see, no surprises.
Check the packages360° tour live
See a 360° tour in action,
before you order it.
This is what our 360° tour looks like (project: YOI Ramen, Powiśle). We will show the interiors of your hotel or guesthouse, the rooms, the reception and the common areas to the same standard and publish them on the Google Business Profile and in search.
Projects
Three properties in the portfolio,
each with a different profile.
A boutique guesthouse in the Beskids, a hotel with a restaurant in Kraków and a typical agritourism. Three projects showing how a tour looks in lodging properties at different scales.
Boutique guesthouse · Beskids
8panoramas
A 10-room guesthouse, reception, restaurant, terrace with a view. The tour shows all room types, the homely feel, the views out of the window. Standard package with embedding on the property's website.
Boutique hotel · Kraków
14panoramas
Hotel with a restaurant, conference room, standard and suite rooms. Session in the hours before breakfast opens, staff retouched out of frames. The tour helps with B2B sales (renting conference rooms).
Agritourism · eastern Poland
6panoramas
A small property with 5 rooms, outdoor terrace, playground, farmhouse kitchen. The tour conveys the agritourism feel for guests with children looking for an escape from the city.
Pricing
Three tour packages,
no subscriptions.
Mini for a small agritourism. Standard for a 5-10 room guesthouse (the most common choice). Premium for hotels with a restaurant, conference room and several room types.
Mini
Small agritourism, a few rooms
890 PLN net · one-off
Up to 3 360° panoramas covering the key points of the property (representative room, common area, terrace). Published on Google Maps in 48h.
- Up to 3 360° panoramas
- Publication on Google Maps
- Delivery in 48h
- Travel included in the price
- VAT invoice
Most chosen
Standard · 60% of clients
Guesthouse 5-10 rooms with a restaurant
1 690 PLN net · one-off
Up to 8 panoramas covering 2-3 room types, reception, restaurant, common area. Extended post-production, embedded on the property's website.
- Up to 8 360° panoramas
- Publication + embedding on the website
- Extended post-production
- Staff retouched out of frames
- Travel included · VAT invoice
Premium
Hotel with a restaurant and conference room
2 990 PLN net · one-off
Up to 15 panoramas + full premium post-production. For hotels with a restaurant, conference room, suites and a spa zone. Optional embedding on the website (300 PLN) or extra panorama (150 PLN).
- Up to 15 360° panoramas
- Full premium post-production
- Mixed lighting correction
- Website embedding included
- Travel included · VAT invoice
FAQ
Questions about the tour for a hotel,
that I hear most often.
01 / 05 What does a session in a hotel look like and how long does it take?
A session lasts 60-120 minutes, depending on the number of panoramas and rooms to be shown. Ideally between check-out and check-in (usually 11:00-15:00), when the rooms are prepared by housekeeping. I set up and pack up the photo equipment myself.
02 / 05 How much time do you need on site?
Mini package (up to 3 panoramas), 30 minutes. Standard (up to 8 panoramas, rooms + common area), 60 minutes. Premium (up to 15 panoramas, hotel with a restaurant), 90-120 minutes. In lodging properties you add preparing the rooms (guest items covered, bed linen aligned).
03 / 05 Do guests have to disappear from the frame?
Yes, rooms are photographed empty, that is standard practice. Common areas (reception, restaurant) we can shoot with guests, and we remove their faces from the panoramas in post-production using AI tools. We did that at MOXO Warsaw among others.
04 / 05 What about GDPR for people in the property?
People in the frame are removed from the panoramas in post-production, so on the final tour there are no recognisable faces. No one has to sign a consent form. I shoot the rooms empty, so the question does not arise there.
05 / 05 Does the tour go directly to my Google Business Profile?
Yes. I publish the tour on your Google Business Profile under Google Trusted Photographer permissions. The tour appears on the profile within 24-48h of the session. You also get a link to embed on the property's website.
360° virtual tours for hotels and guesthouses in major cities
A boutique hotel or guesthouse gives up part of its revenue as a Booking.com commission. A 360° virtual tour helps move part of the traffic from Booking to your own website, where the guest books directly, with no commission. A guest who has seen the rooms in the tour calls the property directly more often, instead of clicking through an intermediary.
Why a 360° tour helps hotels
A guest booking a boutique hotel has several similar properties in the same area and price range. The decision usually happens in a few minutes of browsing offers. A 360° tour lets them visit the rooms, reception, breakfast room and terrace in 2 minutes. It is the virtual site visit that Booking does not offer (there are only static photos there).
Example from our portfolio: Tatra Cottages (a network of holiday cabins in Podhale) uses the tour in the header of its own website, which helps gather more direct bookings instead of going through Booking.
Hotels in major Polish cities
- Hotels in Warsaw, boutique in Śródmieście, MOXO Wola (event space)
- Hotels in Kraków, townhouses with rooms in Kazimierz, Old Town
- Hotels in Gdańsk and Tricity, Main Town, Sopot, international tourists
- Hotels around MTP Poznań, fighting for bookings during 4-5 trade fairs a year
- Hotels in Wrocław, city centre, boutique mansions
Plus smaller towns on request. For holiday cabins we have a dedicated page Website for holiday cabins with the website + tour + booking system package.
Lokal360 hotel package (tour + website + booking system)
Most boutique hotels order it as a bundle: Premium 360° tour (12-15 panoramas covering all room types), multilingual company website (Polish, English, German) with an embedded tour, your own booking system with direct booking and no commission, and local visibility package for a higher position in Google. For a hotel with 10 rooms or more such a package usually pays for itself within a few to a dozen or so months of saved Booking commissions.
Premium Tour or Express 24h Tour for hotels and guesthouses?
From May 2026 we offer 360° tours for hotels and guesthouses in two variants. All flagship projects in the portfolio (Masala, YOI Ramen, MOXO, Volver) are Premium Tours, that is a session with a full-frame DSLR camera, 50+ HDR shots per panorama, manual retouching, 5-7 days for delivery. The new option Express 24h Tour is a quick tour with a LiDAR scanner, ready on Google Maps within 24 hours of the session, from 499 PLN net.
When Premium, when Express for hotels and guesthouses
- Premium, when you have a property with original decor and atmosphere as part of the offer, mixed lighting requiring manual retouching or plans to use the tour in print and ads. 8 panoramas for 1,690 PLN.
- Express 24h, when you have a typical property with uniform lighting (LED), simple decor, a budget below 1,000 PLN and an urgent need for a tour within 24h of the session. 8 panoramas for 899 PLN, ready the next day.
Full comparison of both variants (resolution, retouching, delivery time, pricing) on the dedicated pages: 360° Premium Tour and Express 24h Tour.
IB
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