Spacery 360°
Co to jest Trusted Photographer Google: pełen przewodnik 2026
Trusted Photographer Google (Zaufany Fotograf) to certyfikacja w programie Street View. Kim jest, co daje, jak rozpoznać.
360° tours, websites, custom booking systems, local SEO and a Google Business Profile, all from one supplier. At a classic agency, each of these services is run by a different team, a different account manager, a different invoice. Lokal360 is a one-person studio (Igor + AI agents in the background) delivering the same scope as a 360° agency, but in one pair of hands, without adding the cost of 5 full-time staff. A freelancer price, agency quality, a VAT invoice.
Diagnosis
A classic 360° agency for a small business has 6 teams: photo production, website dev, SEO, performance, account management, sales. Each one added to the bill, each with its own markup. Four real problems that arise in this model.
A small business with a 30,000 PLN budget for the whole year cannot spend 8,000 PLN to start + 50,000 PLN for 12 months of service. Lokal360 delivers the same scope for 6,990 PLN to start + 299-1,290 PLN / month, because there are no account managers inside.
Full price listEach area run by a different team means a lack of consistency. The photographer does not know where the tour will land on the website. SEO does not know a tour was added. Lokal360 is one person who runs all 6 areas, with shared context.
See the portfolioThe account manager passes your comments to the photographer, the photographer reacts, the manager passes back the result. That is 2-3 days of delay on every change. At Lokal360 you speak directly to the person doing the work. By email, phone, WhatsApp.
Direct contactA classic agency will happily build you a site on WordPress + subscription plugins + Booksy + Mailchimp, because it is easier for them (ready-made templates). Lokal360 builds custom systems without subscriptions, because it is better for the client in the long run.
Custom systemsScope
Every classic 360° agency adds its own margin to each of the areas below (usually 30-50%). Lokal360 does all 6 personally, with AI agents in the background (Claude Code by Anthropic), which removes that margin and speeds up the work. The full offer on one page.
1. 360° virtual tours
360° tours on Google Maps via a Google Trusted Photographer account. Packages from 890 PLN (Mini, 3 panoramas) to 2,990 PLN (Premium, 15 panoramas). Projects: Masala Wrocław (25,000 views in 2 months), YOI Ramen Warsaw.
2. Websites
Static websites, no WordPress, no Elementor, no plugins. Business Card 1,299 PLN (single page, 5 days), Company 2,499 PLN (5+ subpages + blog, 7 days). Built mobile-first, full SEO included.
3. Custom booking systems
Custom systems without Booking, Booksy, Restaumatic. Salon 3,999 PLN, restaurant 5,999 PLN, multi-resource hotel 8,999 PLN. Full ownership of client data, zero commission, zero per-user subscriptions.
4. Local SEO
Audit + website optimization + links + content. A monthly package with results in 60-90 days. Real case: Masala Wrocław reached #3 in the Local Pack for "Indian restaurant Wrocław" in 8 weeks.
5. Google Business Profile (GBP)
Setup + posts 2x/week + review responses + photos + questions and answers. Average result: +47% clicks in 30 days. Cheaper than at an agency, because AI helps prepare the posts.
6. AI chatbot + add-ons
A Claude AI chatbot for your website (1,490 PLN setup + 99 PLN/mo), AI add-ons (content, translations, graphics, audits) from 89 PLN/mo. The "AI add-ons" package covers what a classic agency does not want to do (small edits, translations).
Agency packages
You can order a one-off project (e.g. only a tour + website), a monthly visibility subscription (SEO + GBP), or a flagship package combining all areas with a 15% discount.
One-off project
360° Tour Standard + Business Card website + Google Business Profile setup. A full visibility start in Google for a small business. Delivery in 2-3 weeks. No subscription after delivery (you can add care separately).
Komplet package · flagship
Company website + 360° Tour Standard + Visibility Growth for 6 months + GBP setup. Everything a small business needs to start seeing results in Google in 60-90 days. 15% discount vs ordering separately.
Monthly subscription
Full monthly service: SEO + GBP + link building + posts + review responses + AI add-ons. For a business that already has a website and a tour, but wants systematic visibility without a 3,000-6,000 PLN/mo agency bill.
FAQ
01 / 08 Is Lokal360 really a 360° agency or a freelancer?
Lokal360 is a one-person studio run by Igor Biały with AI agents in the background (Claude Code by Anthropic). Formally not an agency in the sense of a company, but in practice we deliver the same scope as a 360° agency (tours, websites, systems, SEO, GBP, content). The client gets a VAT invoice. Lokal360 is the personal brand of Igor Biały; invoices are issued by a business incubator (a verified billing partner, full B2B compliance).
02 / 08 How does one studio run 6 areas better than an agency with 6 people?
AI. Specifically: Claude Code by Anthropic helps build websites, language tools support content editing, AI graphics produce supporting materials, custom tools run SEO audits. A classic agency uses the same tools, but adds the cost of 5 full-time staff. Lokal360 delivers the same result as such an agency, but without adding the cost of a team.
03 / 08 What if Igor gets sick or goes on holiday, who handles the business then?
A plan for that case: 2 trusted freelancers (a developer + a 360° photographer) who have worked with the studio for years and know how Lokal360 works. In case of absence, the client gets a notification with the substitute's number. Plus: most of the work goes through Claude Code, so even during holidays I make small changes to the site remotely.
04 / 08 Do I sign a contract with a fixed term?
No. All subscription services (website care, local visibility) are on a contract with no minimum term. You can cancel at any time with 30 days' notice. One-off projects (website, tour) are paid 50/50 (deposit + after delivery).
05 / 08 Do you serve businesses outside Warsaw?
Yes, Lokal360 serves the whole country. 360° tours require a personal presence (travel included across Poland), the rest of the services (website, systems, SEO, GBP) are remote. Main cities with dedicated pages: Warsaw, Kraków, Wrocław, Poznań, Gdańsk, Łódź, Katowice, Lublin.
06 / 08 What does a typical client onboarding look like?
Step 1: a 30-minute qualifying call (phone). Step 2: a written offer with specific dates within 1 business day. Step 3: after acceptance, sign the contract electronically (DocuSign), a 50% deposit. Step 4: delivery. Step 5: handover + final invoice. Typically the whole process from first contact to a result in Google is 3-4 weeks.
07 / 08 Can I order just one service instead of a package?
Yes, all 6 areas are available separately. If you want only a 360° tour, you order just the tour from 890 PLN. If only a website, from 1,299 PLN. Packages exist for the discount (15% on the Komplet package) and convenience (one onboarding instead of 6), but they are not mandatory.
08 / 08 Do you have references from similar businesses?
Yes. Reference projects: Masala Wrocław (restaurant, +25,000 tour views), YOI Ramen Warsaw (ramen bar, ★4.6 from 263 reviews), MOXO Wola (event space), Tatra Cottages (holiday cottages + website + booking system), Volver Kraków (restaurant). All available to view in the Projects section.
Since May 2026 Lokal360 has offered 360° tours in two variants. All the current flagship projects in the portfolio (Masala, YOI Ramen, MOXO, Volver) are the Premium Tour, that is a session with a full-frame DSLR camera, 50+ HDR shots per panorama, manual retouching, 5-7 days of delivery, from 890 PLN net. The new option, the Express 24h Tour, is a fast tour with a professional space scanner, ready on Google Maps within 24 hours of the session, from 499 PLN net. A full comparison of both variants (resolution, retouching, delivery time, pricing) on separate pages.
A 30-minute qualifying call at the agency's expense. I check your current visibility in Google + propose a specific 360° service scope for your business.
Leave your number, I will call back within 24h: